What Are Cookies?

Cookies are small text files that websites place on your device to remember information about your visit. Think of them as digital bookmarks that help websites recognize you when you return and remember your preferences.

At Zerton, we use various tracking technologies to enhance your browsing experience, understand how visitors use our site, and improve our seasonal floral composition services. This policy explains exactly what we collect and why.

Types of Cookies We Use

Essential Cookies We Cannot Disable

How We Collect and Use Your Data

When you visit zerton.it.com, we automatically collect certain information about your browsing behavior. This includes pages you view, time spent on our site, your general location (country/city level), and the device type you're using.

We use this information to understand which of our floral services generate the most interest, identify popular seasonal composition trends, and optimize our website's performance. For example, if we notice many visitors from Sumqayit area viewing our autumn arrangements, we might create more content about fall seasonal options.

Your data also helps us improve our client consultation process. By understanding how potential clients navigate our service information, we can better organize our content to match what people actually need when planning their floral compositions.

Data Retention and Your Control

Different types of data have different retention periods. Analytics information is typically stored for 26 months, while marketing cookies usually expire after 13 months. Session cookies are deleted when you close your browser.

You have several options for controlling your data. The "Decline All Non-Essential Cookies" button above will immediately remove all tracking cookies except those essential for website functionality. You can also adjust your browser settings to block cookies entirely, though this may affect how our website works.

If you want to review what personal information we've collected about you or request its deletion, contact us directly. We maintain detailed records of data collection practices and can provide specific information about your data upon request.

Third-Party Services and Integrations

Our website integrates with several third-party services that may place their own cookies on your device. Google Analytics helps us understand visitor behavior, while social media platforms may track interactions if you share our content.

We also use email marketing services that track whether you open our newsletters about seasonal floral updates. These services operate under their own privacy policies, and we recommend reviewing their terms if you're concerned about data collection practices.

When you contact us through our website forms, information may be processed through secure third-party services that help manage client communications. We carefully select partners who maintain high data protection standards.